Automotive Industry at a Glance

The World Automobile Industry is enjoying the period of relatively strong growth and profits, yet there are many regions which are under the threat of uncertainty. Carmakers look for better economies, market conditions which are ideal to have a successful stay in the industry. The automotive industry has a few big players who have marked their presence globally and General Motors, Ford, Toyota, Honda, Volkswagen, and DC are among them. It has also been suggested that automotive industry has accelerated more, after the globalization period, due to easy accessibility & facilities among nations and migrants among giant automakers of the world.

Moreover, the advances in industrialization led to a rise in the growth and production of the Japanese and German markets, in particular. But in 2009, the global car and automotive sales industry experienced a cogent declination which was during the global recession, as this industry is indirectly dependent on economic returns in employment and spending making, it vulnerable. While demand for new and used vehicles in mature markets (eg Japan, Western Europe and the United States) fell during the economic recession, the industry flourished in the developing economies of Brazil, Russia, India and China. Boost in global trade has enabled the growth in world commercial distribution systems, which has also inflated the global competition among the automotive manufacturers. Japanese automakers in particular, have initiated innovative production methods by adapting and modifying the US manufacturing model, as well as utilizing the technology to elevate production and give better competition. The World Automotive industry is dynamic and capable, accounting for approximately one in ten jobs in developed countries.

Developing countries often resort to their local automotive sector for economic growth opportunities, possibly because of the vast links that the auto industry of the country, has to other sectors. China is by far the largest market for sales followed by Japan, India, Indonesia, and Australia. Sales figures of 2005 to 2013 indicate that sales for vehicles in China doubled during this period, while Indonesia and India also benefited. However, there was a slump in sales during this time in Australia, New Zealand, and Japan. Interestingly, this year competition in the truck segment has become more intense, with the three big US automakers striving for supremacy in both performance and fuel economy. The Japanese are not giving up, either, with both Toyota and Nissan launching new pickups in 2015.

India is the seventh largest producer of automobiles globally with almost an average production of 17.5 million vehicles with the auto industry's contribution amounting to 7% of the total GDP. It has been estimated that, by 2020 the country will witness the sale of more than 6 million vehicles annually. India is expected to be the fourth largest automotive market by volume in the world where, two-wheeler production has grown from 8.5 Million units annually to 15.9 Million units in the last seven years and tractor sales are expected to grow at CAGR of 8-9 %, In next five years, making India a potential market for the International Brands. As 100% Foreign Direct Investment is allowed in this Sector, India is expected to have a speedy expansion, to, soon to become the largest automobile Industry. While India is the second largest manufacturer of two-wheelers and largest of motorcycles, it is also estimated to become the 3rd largest automobile market in the world by 2016 and will account for more than 5% of global vehicle sales. As large number of products are available to consumers across various segments, providing a large variety of vehicles of all types, manufacturers aim towards customer satisfaction and loyalty.

Following the FDI policy, entry of a number of foreign players with reduced overall product lifecycle and quicker product launches have become a regular occurrence in the automotive industry of the country. Indian auto market is seen as the potential market which can dominate the Global auto industry in coming years. Moreover, giant dealers and manufacturers are inclining towards the country because of ease of financial norms as well as an environment so conducive to support in their projects.

With Narendra Modi's Make in India Campaign, the automotive industry is expected to witness quite a few changes, where 800 Cr have been allocated in the Budget to promote the Energy and Hybrid Vehicles manufacturing. This move is expected to cut down the prices making these electric and hybrid vehicles cheaper and more eco-friendly. It is also expected that this move will shrink down the carbon dioxide emissions to 1.5% till 2020. This program will subsidize the purchase of new hybrid and electric cars, as well as other vehicle types. It specifies incentives of up to 29,000 rupees for scooters and motorcycles, and up to 138,000 rupees for cars. Three-wheeled vehicles, light commercial vehicles, and buses will also be eligible for incumbents of varying amounts as well.

The used cars sector in India has emerged as one of the major industries due to its easy accessibility and lower rate of interests. But growth in used car sales are lower than new car sales as people still prefer to purchase new cars as opposed to buying used ones. A big reason of this could be the fact that there is a reduced supply of used cars, and high prices of these used cars are pushing the consumers to opt for the low priced new cars. But despite the lower growth compared to new cars segment, used car industry has been showing a fast and steady growth. According to the industry analysts, the sales of used cars are expected to boost up in the next few years.

Till last decade, consumers were involved in unorganized sector of Used vehicles industry, there were no organized players to assist the consumers in buying used vehicles, and about 60% of used vehicle sales were customer to customer where there is a trust factor. The remaining sales were managed by the local dealers. But then in 2001, Maruti came with the first company of selling used cars in 2001- Maruti True Value. Despite the automotive industry witnessed slow sales numbers in the last few quarters, the used or pre-owned car segment is growing fast, and is likely to accelerate in future. In fact in the last fiscal year, more used cars were transacted, 10% more than the new ones, according to the assessment by Maruti Suzuki India Ltd. And Honda Siel Car India Ltd. With the organized players stepping in, the used cars market has benefited from fair deals, warranties, better retail network, reliability, transparency, easy availability of finances. These have all made buying a used car easy. Organized used car showrooms provide the platform to the prospective consumers to choose cars from various brands and segments. Car makers have realized the potential of used car market and are making conscious decisions to operate in the pre-owned car sector also. Beside exhibiting multiple brands, the branded used car retailers, also offer one-stop shop for all inquiries and grievances. All the major Car dealers have now established their pre-owned car segment retail showrooms, Maruti True Value, Ford Assured, Hyundai Advantage and Toyota U Trust are some of the major used car dealers.

Constant decline in fuel prices and better financial policies in the past year are the factors that are being expected to be the reasons for the number of new buyers to be increased in the market, which declined in 2013-14. But during this period, one segment that benefited from this decision was the used vehicle market, with increased awareness, financial reforms and organized firms. Most of these used cars Buyers are younger people who prefer buying Pre-owned cars which come at lower prices and they get a good bargain for the same. Indian used vehicle market which is still, almost quarter of new vehicle market is growing at a rapid pace. The Pre-owned car sector is expected to grow by 15-18% in coming years.

Also with the rising in number of organized players have boosted the amount of confidence people are putting in buying a pre-owned car. These players not only offer a good line up of used cars but also offer finance & extensive vehicle check facility for 100% customer satisfaction.

The Automotive Industry is an important part of every economy as it is interrelated to growth of sectors of the economy. India as one of the progressing economy is resolving towards making its automobile industry more and more highly competent, linking it to overall development. With the Make in India Campaign and promotion of eco-friendly vehicles, India is expected to soon become the largest automobile industry globally. Used vehicle industry is expected huge gains with more and more people resolving to it along with the growth in the new car market. With more resources for the buyers and sellers, the automotive industry is expected to flourish meritoriously in coming future extremely taking the country forward.

Travel Oahu – Experience Hawaii Like A Local

Every year millions of visitors from Japan, mainland USA and beyond land at
Honolulu International Airport ready to begin their vacation in paradise. Soon after
Landing, most visitors hop in a cab or bus sent from the hotel and begin the journey
Past downtown Honolulu and on to their reservation at a Waikiki hotel.

The allure of Waikiki is immediate. The packed streets, sounds of the beach, and
Exotic histories call to the traveler who soon hits the streets. Venturing out in
Waikiki can be quite exciting. The streets are filled with foreign languages, throngs
Of tourists are dressed in their beach best, and the beginning of surf history can be
Seen at the end of the street. Waikiki can be so exciting that many visitors never
Escape its imaginary borders. Approximately 6 million of these visitors miss the very
Sites that locals find so endearing, remaining within the two square miles of Waikiki.

For those travelers interested in seeing Oahu through its residents' eyes, please
Read on.

Magic Island Beach Park – This popular park is located just west of
Waikiki, across the street from the Ala Moana Shopping Center. The park includes
Two beaches, a three mile jogging path, tennis courts, and more. A walk around the
Park will expose the center of Hawaiian culture – the family. Large extended families
Gather around hibachis, spending the day together with a good food and plenty of
Sun. The beaches are significantly less crowded, so for a great day, grab a barbecue
And head down to the beach at Magic Island!

The Contemporary Museum Honolulu – This small museum is located
High on a ridge at Makiki Heights Drive. The drive up the ridge offers amazing vistas
That would otherwise be missed by most Oahu visitors. The relatively small museum
Offers changing exhibitions in its five galleries. After traversing the galleries, visitors
Can wander out onto the sculpture gardens. This is where the true glory of the
Museum is revealed. The 3.5 acres of sculpture and meditative gardens are open to
The public and offer some of the most amazing views of Honolulu.

Leong's Cafe – Many visitors look to a lu'au for more than entertainment;
They are after some great Hawaiian food. However, if you're interested in real local
Style Hawaiian food, you can not beat Leong's Cafe located at 2343 North King Street.
As a favorite for plate lunches, kalua pig, lu'au stew, lomi lomi, and more, locales
Have been visiting this cafe for over 50 years!

Champion Malasadas – The local treat called Malasadas are so popular
That Fat Tuesday has been re-christened Malasada Day throughout the Hawaiian
Islands. One of the best and most famous bakeries is Champion Malasadas located
At 1926 South Beretania Street. These light portuguese hole-less donuts come with
And without filling and are absolutely worth the effort in getting them!

Honolulu Chinatown – A walk through the streets of Chinatown in like a
Walk into another time and place. Whatever you are looking for dim sum, fresh
Produce, handmade leis, or the new hip lounge, you are sure to find it in Chinatown.
The streets and shops are exotic, offering items not found in a typical american
Grocery. Guided walking tours are available for this historic district, but often the
Best way is to simply meander through the streets, stopping whenever your interest
Has been piqued.

If you are interested in seeing Oahu through a local's eyes, be sure to spend some
Time outside of Waikiki. Stop by some or all of the spots listed above and see some
Of what truly makes Hawaii special.

The Significance of E-Books

E-Books are virtual books used to display information on any subject on the digital medium. This has made the task of Internet users easier to publish any kind of information. It is easy to create these electronic books on the Internet. This format is accessible and portable on multiple platforms. Computer users can have access to these digital books on any system with different configuration. You can open and view the digital books on the computer system easily. The original format does not change. If you create the digital book in an appropriate format, you can easily reduce the size of the file. Here, one can accommodate more than hundred pages in the electronic book. It is also easy to store and carry the digital book in portable devices like pen drive, Digital Video Disc or iPod.

Importance of E-Books:

The significance of electronic books is that they can be used for several purposes. You can use e-Books for promoting online business. An entrepreneur can write informative or promotional content for alluring the potential web visitors towards the company website. This enables you to promote the products and services online and build favorable company reputation. An e-Book can carry thousands of pages. One can make available any kind of information on the Internet through electronic books. An organization can create manuals, newsletters, reports or presentations. You can use digital books for educational purposes such as tutorials and e-notes. One can create digital books on science or medical field and on other such subjects. Universities can organize for imparting education to the distant learning students through Internet. They can provide digital books on various subjects to these students and make learning easier as well as fun. Even authors can publish their work online like poems, novels, fiction stories, rhymes and much more. Authors can also receive feedback from the readers for their work on the Internet. You can add animation or graphics along with other such content in the digital books.

E-Books can be published in a variety of formats such as PDF, HTML, Word document and much more. These formats make your task of publishing content easy and smooth. You can create e-books in different file formats and for this you can also use conversion software like word to PDF converter and make e-books creation easy and smooth.

Marketing Chocolate

Throughout history, chocolate has been marketed differently to different consumer types. Some companies like to show their customers that their chocolate has the most weight, by using digital scales and then showing what the price computing scales read on the actual package label. Yet, other companies prefer to create an upscale image, by making their products seem rich and indulgent. This article discusses the different ways to market chocolate.

1. Make a product that is meant for the everyday consumer. This type of chocolate is made for those who want an average chocolate bar. The packaging is usually very simple and the prices are the same or lower than the rest of the competition.

2. Create a rich and luxurious image for the product. This type of chocolate is set above the rest in price. It usually has gold packaging and has a look that is different from all of the competitors.

3. Organic products are becoming more and more popular, so making chocolate to appease this type of consumer is a newer marketing technique. In order for a chocolate to be organic, it must be approved by the USDA and some companies then go on to get certified organic by other more strict organizations.

4. Companies also want to reach out to the adventurous chocolate eater by using exotic ingredients in the chocolate. These types of chocolates usually have bold colors on the package label, to emphasize the exotic ingredients that are in the chocolate. Exotic ingredients may include, spices like cayenne pepper, or different fruits like passion fruit or mango.

5. Sugar free chocolate appeals to those who have diabetes or anyone who wants to reduce their sugar intake. The diet industry has really taken off in the past ten years and as such, so has the diet chocolate industry. People with diabetes or consumers who are watching their weight are able to eat chocolate that is made without sugar. This chocolate is usually made with artificial sweeteners and the packaging reflects this change. The wrapping and labeling on this kind of chocolate bar is usually lighter, to indicate that it is lighter in calories and sugar, therefore, making it a light chocolate bar.

6. Finally, there is marketing towards children, in which companies make a product that is fun with packaging that has bright colors. There are many chocolate producing companies whose target market is children. In order to attract children anywhere from two to sixteen, they make their labels appear bright and cheerful. These companies also make their companies seem fun and sometimes quirky to attract children to other products they may offer.

Chocolate has been a part of the everyday consumers’ lives for hundreds of years. It is only in the recent past that the consumer market for chocolate has been segmented into so many different components. The consumer market is also constantly changing, so it will be interesting to see what new markets come about in the next few decades and how the chocolate industry will deal with these future changes in the chocolate market.